Timing is Everything
When it comes to trends, getting in early is key. By the time something is everywhere, it’s already old news. To stay ahead, you need to keep a close eye on what’s bubbling up in your industry or on social platforms like TikTok, Instagram, and even Twitter. Trendspotting is all about being aware—following influencers, paying attention to what’s gaining traction, and jumping in while it’s still fresh. It’s a delicate balance between staying current and being authentic to your brand’s voice.
Not Every Trend is Your Trend
The truth is, not every trend is meant for your brand. It’s tempting to jump on every viral challenge or meme, but if it doesn’t align with your brand’s identity, it can feel forced and inauthentic. Trends are powerful when they enhance your message, not when they hijack it. The key is to filter trends through your own lens—how can you make this moment yours? When you adapt trends to fit your brand, it feels organic and resonates better with your audience.
How Larkable Helps You Stay on Trend
At Larkable, we don’t just chase trends—we tailor them to fit your brand’s unique vibe. Our team is constantly tracking what’s new and finding creative ways to help you tap into the right moments at the right time. Whether it’s a viral TikTok dance or a cultural moment your audience cares about, we’re here to help you ride the wave and keep your content fresh. Let’s collaborate and turn trends into opportunities for your brand.
